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We Are Expambit
We are a prominent digital solutions provider catering to businesses of all sizes
We have partnered with AI's to utilize the best of all the free tools in the world, that can help your business to scale higher. Our team is well-equipped to utilize the AI-powered tool in designing the best content and marketing strategy to scale up your business.
Our primary objective is to equip our clients with the tools and resources for success in the digital realm. With a strong emphasis on accessibility, innovation, and ethical practices, we are committed to assisting businesses in establishing connections with their target audience and driving growth.
At Expambit, we recognize that each business has unique requirements for engaging its audience and making a significant impact. Consequently, we customize our solutions to meet the specific needs of our clients, ensuring optimal outcomes. Whether you are a budding startup or an established enterprise, we are here to support you on your digital journey.
What We Are About?
Our Approach
Technology should catalyze positive change, breaking down barriers and creating opportunities for all. Our esteemed CEO, Ananya, envisions a digitally inclusive world where accessibility is available to everyone. Ananya firmly believes that the intent behind technology usage determines its effects. By aligning our intent with positive outcomes, we can make a tangible difference in the lives of our clients and their customers.
Our Strategy
Expambit believes that a well-crafted media plan and quality content, combined with a focus on the user experience, can drive high-quality traffic and contribute to a brand's success story. We understand the significance of evaluating retention rates and customer lifetime value when analyzing the marketing funnel to identify missing key performance indicators (KPIs). This critical analysis is where many startups struggle for survival.
Our Goal
We aim to transform marketing into a hub of truthful information by fostering a centralized connection with the audience. We have come together to build a well-structured digital marketing network because every small business and solopreneur possesses the potential to challenge the monopoly of larger brands. Additionally, customers should have many choices to exercise their free will when purchasing.
Our Core
Audience Need vs Want
As consumers, we seek the best products at cost-effective rates. If satisfied, we refer the same brand to our loved ones (quality-referral traffic). Conversely, if unsatisfied, we do the opposite. The user experience report is a central information hub, aggregating data from social, search, or shopping channels.
Expambit analyzes the audience, psychographics, demographics, beliefs, and influence on family, generating a demand that becomes the need leading to higher brand positioning.
Our Vision
We recognize the evolving audience networks on social media, search engines, and shopping platforms. Major platforms such as Facebook, Google, and Twitter have made significant announcements. And upgrades over the past two years, leading to a paradigm shift in marketing. These changes eliminate cheap sales tricks and false marketing traps, creating opportunities for small businesses and solopreneurs. The refreshed audience targeting and the new version of AI learning require manual attention.
Expambit identifies this as an opportunity to assist potential businesses in reducing the cost of digital ads while increasing brand awareness, engagement, consideration and conversions.
